ASOMBROSO TEQUILA
& SUSTAINABILITY
AsomBroso Tequila, together with their distillery partners, are working to build sustainability practices in Tequila, Mexico.
ARA CERTIFIED
The Environmentally Responsible Agave (ARA, acronym in Spanish) certification promotes a sustainable industry through tequila production free from deforestation. Our distillery is one of only six tequila distilleries to obtain the ARA certification.The ARA certification’s purpose is to assure consumers that the tequila they are drinking has been manufactured in an environmentally responsible and sustainable manner with no deforestation in the production process. This certification reiterates the tequila industry’s commitment to improve its environmental footprint, conserve and restore biodiversity, and to care for natural resources, such as agave.
REPURPOSING
AGAVE WASTE
Sustainability is at the core of our ethos. After harvesting our agaves, we repurpose the remains as organic fertilizer, closing the loop and nurturing the land for future growth.
THE FUTURE
OF TEQUILA
The heart of this endeavor is to implement sustainable solutions that have a truly significant impact on the well-being of individuals and the local community. ARA is not a destination but a continuous journey. We highlight our ongoing commitment to sustainability and how ARA certification aligns with our long-term vision to preserve the environment.
TRADITION, NOT
TRADITIONAL
Gamarra disrupted the tequila industry by creating a brand of never-before-produced barrel-rested tequilas. He was the first to rest his award-winning silver tequila in Bordeaux barrels for 3-months, creating the first ever pink hue 100% Blue Agave tequila. The nuances of the Bordeaux wine barrel enhanced the flavor and color of AsomBroso La Rosa Reposado. AsomBroso Tequila sets itself apart from the industry with its innovations, including the first ever double-barrel rested Irish Whiskey, port wine, and Gran Marnier rested tequilas. AsomBroso Tequila also holds the honor of producing one of the highest-rated tequilas, “The Collaboration,” a Silver Oak Cellars Double-Barrel rested Extra Añejo.
INDUSTRY FIRSTS
AsomBroso Tequila sets itself apart with industry-first innovations, including the first-ever double-barrel rested Irish Whiskey and port wine tequilas, and the first-ever Bordeaux wine and Gran Marnier rested tequilas. AsomBroso Tequila is dedicated to crafting the finest-tasting tequila, embarking on a journey of unparalleled quality and taste.